KIIMA is featured in Beauty Hub Magazine in the article “Built to Last: How KIIMA Is Designing Waste Out of Your Beauty Routine”.
Beauty Hub Magazine is a beauty and lifestyle publication focused on innovation, sustainability, and emerging brands shaping the future of personal care.
In this feature, KIIMA is highlighted for its “Refill Over Replace” philosophy, which questions the waste generated by disposable beauty applicators. The article emphasizes our Canadian-made, monomaterial, and fully recyclable applicators, as well as our commitment to designing durable products built for long-term use rather than single-season consumption.
It also showcases our in-house KIIMA-LAB, where refills are developed by Canadian chemists and packaged without plastic to reduce environmental impact. The publication underlines how our refill system aims to eliminate recycling confusion through simple, single-material design.