Our appearance in the Journal de Montréal before the official launch of our refillable deodorant applicators was the perfect opportunity to introduce our innovation to the Quebecois public.
The Journal de Montréal is a French-language tabloid published in Montreal, Quebec, Canada. It holds the highest circulation of all newspapers in Quebec and remains the largest French-language daily in North America. Known for its coverage of diverse news stories, we managed to break into the business section with the help of Hélène Schaff. It was a remarkable feat to make headlines even before the launch of our KIIMA product!
